Design fundamentals for entrepreneurs and young creatives

Learn the principles of visual communication and how to apply them to your own business or brands you work with. This short online course is an investment in your long-term success.

Upcoming sessions

A bar graph showing three colored bars representing percentages: light gray at 60%, dark brown at 30%, and red at 10%, with percentage labels at the top.
Diagram showing the transition from a photograph of a yellow tomato to a simplified graphic representation, illustrating a progression from realism to abstraction through changes in shape and color.
Three vertically aligned graphic design templates with placeholder text, red circles, and a yellow rectangle on a brown background.

Hi! My name is David. I’m known for building clear, authentic, and efficient design and visual systems that connect brands and people. And I’m passionate about helping struggling entrepreneurs build confidence in how they show their brand.

You are:

  • a small or young entrepreneur in need of improving their grasp on how to design and communicate visually effectively;

  • a self-taught creative or a crafty person looking to bring structure and clarity on their understanding of design;

  • a marketer or manager hoping to better understand how to evaluate and improve what their design team is putting together;

  • a student (of life) curious to learn more.

Dates & tickets

This course will help you:

  • understand design fundamentals and their impact;

  • know what to ask from a designer, what to look at when choosing to work with one, and how to evaluate if their work is effectively helping your needs;

  • learn the essential principles and their crucial role in building robust visual communication and visual identities;

  • gain clarity on building and using your own visual system;

  • understand how to make your brand shine design-wise.

I will bring the passion and experience of almost three decades working together with hundreds of entrepreneurs.

You’ll be learning to work confidently with design fundamentals, and you’ll understand how design impacts perception and decisions.

Learn the essential principles and understand their crucial role in building a strong, impactful visual communication and brand identity.

Get specific branding and design questions answered during a dedicated Q&A and design feedback session.

Progression of a yellow tomato from photograph to illustration to graphic to shape to solid color.

Upcoming online sessions


Nothing yet scheduled


What others have said

This course provided me with a broader perspective on the world of graphic design. David’s passion for his work is evident in how he shares his knowledge. He is a captivating teacher who empowers you, instilling the confidence to explore and learn more. This approach is exactly what creative people need.
— Andrușca
This excellent workshop effectively synthesizes a vast field, connecting it to philosophy, art, and psychology. The practical advice and principles were presented so efficiently that they stuck with me. David is a true artisan; the workshop itself was a small work of art. I highly recommend it.
— Ciprian
This design workshop with David was far better than most courses found online. Beyond just providing useful information, David helped us understand the field on a deeper level. His passion and dedication were truly infectious, and I will certainly attend his future courses.
— Alexandra
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Let's talk.

If you're an experienced entrepreneur, you know the right visual communication can change everything. If you're unsure which service is the best fit for your business needs, a free, 30-minute discovery call is the best way to find clarity.

We'll discuss your goals and find the right approach.

Book your Free Discovery Call

Or, let’s go in-depth and get feedback, critique or find solutions to your current needs.

Get one full hour for €99,-

When payment is confirmed I’ll send you a link to schedule the meeting.

Email is fine, too.

It all begins with an idea. Whatever it is, the way you tell your story can make all the difference.